Karen Shaw is Director at Gordon Brothers supporting the firm’s Retail business. Karen develops multi-tiered advertising campaigns for online and brick-and-mortar sales events that maximize asset values for U.S. and international retail clients.

She has over 30 years’ experience developing integrated campaigns across digital and social media platforms, point of purchase, and print and broadcast media for U.S. and international retailers that maximize results while maintaining brand integrity for the client.

Prior to joining Gordon Brothers, Karen worked in creative development roles at Little, Brown and Company, Pedone & Partners, NY and Peacock Papers.

Karen has a bachelor’s degree from the University of Vermont. She is based in Boston.